Product Guides Skin Care

45 Best self tanner for fair skin in 2023: According to Experts.

Written by Jeff Lampkin

You could get any random self tanner for fair skin, but if you’re looking for expert advice on choosing the best one for your needs then you’ve arrived at the right place.

It doesn’t matter what your self tanner for fair skin needs are or what your budget is, because I’ve done an in-depth analysis to include the best-rated options suitable for diversified usage needs and different budget ranges.

To make this list, I’ve spent 25 hours researching self tanner for fair skin from the best brands such as: Coola, Sun Laboratories by Giesee, Coco & Eve.

Note: Make sure that option you’re choosing has all the features you need. Afterall, is there any point in purchasing something that’s not usable?

45 Best self tanner for fair skin in 2023: After 25 Hours of Research

To make this list an unbiased resource for choosing the best self tanner for fair skin, I contacted 9 experts and discussed various aspects to consider. After a huge discussion, I went across customer reviews, researched the reputed brands, and a lot of other things. Because my aim is to recommend products that are highly value for your money.

1. Bondi Sands Self Tanning Foam | Lightweight, Self-Tanner Foam Enriched with Aloe Vera and Coconut Provides an Even, Streak-Free Tan | 7.04 oz/200 mL -Body Self-Tanners

By Bondi Sands

  • Simply smooth on the weightless self tanning foam for an even, streak-free, bronzed tan.
  • Using a mitt, apply foam using long, sweeping motions to clean, dry skin
  • Our unique, salon quality formula is enriched with aloe vera and coconut, for the ultimate natural, bronzed glow.
  • Bondi Sands Self Tanning Foam is a lightweight, tanner that’s simple to apply and gives a flawless finish, every time
  • Skin may be washed after one hour.

2. St. Tropez Self Tan Classic Bronzing Mousse, Vegan Self Tanner for a Sunkissed Glow, Lightweight, 100% Natural Self Tanning Active, 8 Fl Oz -Body Self-Tanners

By St.Tropez

  • This tinted tanning mousse is easy-to-apply, streak-free and adapts to your skin tone for up to 10 days wear with no self tan smell
  • Our most iconic, fool proof and natural-looking tan
  • Use our tan Applicator Mitt for trusted streak-free results and wait 60 seconds before getting dressed
  • Best for first time tanners or trusted results time and again
  • Long-lasting, lightweight and 100% clean fake tan
  • Providing 24 hours hydration, quick drying and non-sticky

3. Jergens Natural Glow +FIRMING Self Tanner Lotion, Sunless Tanning Lotion for Fair to Medium Skin Tone, Anti Cellulite Firming Body Lotion for Natural-Looking Tan, 7.5 Ounce -Beauty & Personal Care

By Jergens

  • CELLULITE REMOVER – Infused with collagen, elastin, and green tea infusions, our fast-acting, anti cellulite formula will help reduce cellulite appearance within 7 days.
  • FRESH SCENTED SUNLESS TANNING – Jergens Natural Glow sunless tanning daily moisturizers will keep you feeling fresh with a light and fresh scent.
  • Cruelty free
  • FIRMING TAN LOTION – Infused with antioxidants and Coconut Water, Jergens & FIRMING Moisturizer’s hydrating blend of nutrients boosts moisturization for healthier looking skin and daily skin hydration.
  • SELF TANNER BODY LOTION – Create a flawless light bronze tan with gradual, natural-looking color while nourishing and hydrating dry and extra dry skin.
  • GRADUAL SUNLESS TANNING – Our Jergens Natural Glow & FIRMING moisturizer will gradually enhance and deepen your natural skin tone to provide hassle-free, streak-free color

4. Jergens Natural Glow Instant Sun Body Mousse, Self Tanner for Light Bronze Tan, Sunless Tanning Body Bronzer, Fake Tan for Fair to Medium Skin, 6 Ounce -Beauty & Personal Care

By Jergens

  • EASY, FAST-DRYING APPLICATION – Applied by hand or sunless tanning mitt, our self tanning mousse is tinted for precise application, and it dries in just 60 seconds.
  • TROPICAL, FRUITY SCENT – Jergens Natural Glow Mousse gives you an island escape with its tropical, fruity fragrance.
  • NATURAL BODY BRONZER – Develop your tone instantly, and watch it deepen within hours of application for steak-free results
  • FLAWLESS SELF TANNER – Create a flawless, quick tan with gradual, natural-looking color for gorgeous skin and blended color for fair to medium skin.
  • Use the next day for deeper color.
  • INSTANT SUNLESS TANNING – Lightweight, airy tanning mousse enhances your natural skin tone to mimic results from the sun.

5. Jergens Natural Glow In-shower Lotion, Self Tanner for Fair to Medium Skin Tone, Wet Skin Lotion, Sunless Tanner Locks in Hydration for Gradual, Flawless Color, 7.5 Ounce (Packaging May Vary) -Beauty & Personal Care

By Jergens

  • GLIDES ON SMOOTH – Jergens Natural Glow Wet Skin Moisturizer glides on smooth for in-shower application, and develops tan with minimal transfer or drying time
  • EASY, FAST-DRYING APPLICATION – For use on wet skin, our in-shower body lotion gives you control with no “wait time” before toweling off
  • SUNLESS TANNING LOTION – Our Jergens Natural Glow Wet Skin Moisturizer will gradually enhance and deepen your natural skin tone to provide hassle-free, streak-free color
  • FRESH SCENTED SUNLESS TANNING – Jergens Natural Glow self-tanning in-shower moisturizer will keep you feeling fresh with a light and fresh scent
  • FLAWLESS SELF TANNER – Create a flawless tan for gradual, natural-looking color before, or after, the beach

6. Jergens Natural Glow Sunless Tanning Lotion, Self Tanner for Fair to Medium Skin Tone, Body Lotion for Natural Looking Tan, 10 Fl Oz -Beauty & Personal Care

By Jergens

  • DAILY SKIN HYDRATION – Simply use as your daily body lotion, smoothing on evenly before getting dressed Use daily to maintain tan
  • FLAWLESS SELF TANNER – Create a flawless tan for gradual, natural-looking color before, or after, the beach
  • FRESH SCENTED SUNLESS TANNING LOTION – Jergens Natural Glow self-tanning daily moisturizers will keep you feeling fresh with a light and fresh scent
  • SUNLESS LOTION TANNER – Our Jergens Natural Glow Daily Moisturizer will gradually enhance and deepen your natural skin tone to provide hassle-free, streak-free color
  • ACHIEVE HEALTHY-LOOKING SKIN – With antioxidants and Vitamin E, Jergens Natural Glow Daily Moisturizer features a blend of nutrients to boost moisturization for tan, healthier-looking skin

7. Beauty by Earth Self Tanner Tanning Lotion – Medium to Dark Fake Tan Self Tanning Lotion for Body, Gradual Tanning Lotion Self Tanner for Natural Looking Self Tan, Sunless Tanner Tan Lotion -Beauty & Personal Care

By Beauty by Earth

  • Your satisfaction is our promise to you.
  • LOVE IT OR LET US KNOW: We are sure you will be happy to ditch tanning in the sun and skipping the sun damage
  • MANY FORMATS AVAILABLE, ALL USA MADE: We have sunless tanner in just about every format
  • BODY LOTION, CAN BE USED ON FACE: This sunless tanning lotion was formulated for the body, however it can be used as a face tanner
  • Check out the Tanning Mousse, Spray Tan, Tanning Drops, Face Self Tanner Spray & all of the other formats offered.
  • You are sure to find the best self tanner
  • CLEAN INGREDIENTS, NO JUNK: Beauty by Earth has been in the Self Tanners Best Sellers category for years
  • For olive skin or skin that tans easily, use medium to dark
  • If you are prone to breakouts, use the Face Self Tanner Lotion as it is specifically formulated for your face.
  • You will be left with a natural glow.
  • It’s formulated with organic aloe vera, shea butter & many botanical extracts that benefit and hydrate your skin without dyes or toxins.
  • For fair or pale skin, use fair to medium
  • SUN-KISSED SKIN, NOT ORANGE: Picking the right color fake tan will ensure no orange color on your skin

8. St Tropez Self Tan Purity Bronzing Water Mousse, 100% Clean, Vegan Friendly Self Tanner, Lightweight Tanning Mousse with Tropical Scent, 6.7 Fl Oz -Body Self-Tanners

By Unknown

  • Achieve a natural looking sunless tan that lasts for days
  • With 24 hours hydration, our self tanning mousse develops into a streak-free tan over 4-8 hours with no transfer
  • Use our tan Applicator Mitt for trusted streak-free results and wait 60 seconds before getting dressed
  • This lightweight water tanning foam is infused with 100% naturally derived tanning agents that refresh and revive your skin, with no need to rinse off

9. Tan Towel Self Tan Towelette Classic 10 Count -Body Self-Tanners

By Tan Towel

  • Exfoliate, Tan and moisturize all in one
  • 10 Towels Included
  • Classic Size

10. Self Tanner and Tanning Mitt – with Natural & Special Ingredients, Sunless Self Tanning Lotion for Quick Sunless Tanning, Bronze (5.12 FL OZ, Pack 2) -Beauty & Personal Care

By bipin

  • Our cutting-edge formula will moisturize and hydrate your skin while giving you that stunning beach babe goddess look.
  • The velvet tanning mitt is soft and is designed with a thumb to help you use lotion easily and with total control.
  • The colour is fully developed after approximately 4 to 6 hours and the effect will last from 5 days to up to 7 days
  • You can wear this product with confidence knowing that it makes you smell as good as it makes you look.
  • Sun kissed without the sun damage, let you love that bronzed and beautiful exotic glow.
  • Friendly Sunless tanner is infused with vanilla extract for a warm and sexy smell to compliment your beautiful new tan
  • The sunless tanning lotion is formulated with only the highest quality natural ingredients
  • It is for everyone of all genders, skin tones and ages, from all walks of life
  • it will make you beautiful and confident to be whoever it is that you want to be.

11. Botanic Tree Self Tanner-Organic Sunless Tanner for Natural-Looking Fake Tan-Herbal Self Tanning Lotion for Flawless Bronzer Skin-Instant Face and Body Tanner for Fair and Dark Skin. -Beauty & Personal Care

By Botanic Tree

  • In fact, you can put your clothes on immediately after application of our sunless tanner!
  • Get two benefits in one from our self tanning lotion — gorgeous color and plump, hydrated skin.
  • Look Sun-Kissed, Never Orange: Our streak-free bronzer lotion will leave your skin perfectly tanned without turning it orange
  • Keep Your Clothes Clean: Our tan lotion is fast-absorbing — so you get a beautiful tan without staining your clothes or leaving dark spots on towels and sheets
  • For an easy and even application and beautiful bronzed tone, our sunless tanning lotion is the perfect solution
  • Use it for self tanning your body or as a face tanner — either way you’ll get realistic-looking color with skin-saving nutrients.
  • Simply apply a thin layer to clean, exfoliated skin, and stay moisturized for best results.
  • All-Natural and Made in the USA: Unlike tanning mousse or spray self tanner, our indoor tanning lotion is made, cruelty-free in the USA, with zero parabens or toxic chemicals
  • Self Tan While You Moisturize: Our self tanner lotion is rich in Shea Butter and 10 organic fruit extracts that leave your skin hydrated, refreshed and rejuvenated
  • The Safest Way to Get Amazing Color: Our plant-based, natural and organic self tanner, gives you an amazing bronzed complexion without exposure to UV Rays or harmful chemicals
  • When it comes to beauty products, our tanning lotion is a standout.

12. St. Tropez Self Tan Purity Bronzing Water Face Mist, Lightweight Face Tanner with Hyaluronic Acid, Tropical Scent, 100% Clean & Vegan Friendly Tan Mist, Face Self Tanner for a Natural Glow, 2.7 Fl Oz -Body Self-Tanners

By St.Tropez

  • Spritz under or over make-up
  • Achieve a golden glow with our easy to use, skincare infused self tanner spray with Hyaluronic Acid
  • With an ultra-lightweight formula, our quick drying self tan mist lasts for days with no need to be rinsed off
  • Hydrates skin while forming a streak-free tan, our vegan-friendly tanning face mist is clear with no transfer
  • With 100% natural tanning active and hyaluronic acid for an instant radiance boost
  • Simply spritz and glow!

13. Fake Bake Fair Gradual Self-Tanning Lotion|Long-Lasting, Sunless Natural Glow For Fair Complexions | Includes Gloves For Easy Application | 6 oz -Beauty & Personal Care

By Fake Bake

  • Simply smoothing on as your daily body lotion and waiting a few minutes before getting dressed makes application nearly effortless.
  • This gel is ideal for oily or sensitive skin, it is fast drying and not sticky while it glides on easily.
  • The easy glide formula and subtle “show where it goes” cosmetic colour guide enables even the most inexperienced self-tanner to apply a self-tan with ease and confidence.
  • A combination of cutting edge, naturally derived tanning agents DHA and erythulose work with the melanin cells which lie in the top layers of your skin to develop into a tan that compliments your skin tones for a perfectly natural looking results.
  • This gradual self tanning lotion for fair skin contains all the top notch ingredients associated with Fake Bake, but a much lighter, pale fudge color guide that allows you to see where you have applied it, yet providing a natural looking, lighter tan.

14. Self Tanner & Tanning Mitt Set – Tanning Lotion with Organic Aloe Vera & Shea Butter for Bronze Natural Looking Fake Tan, Mitt Set Includes Exfoliating Glove, Body Applicator and Face Applicator -Beauty & Personal Care

By Beauty by Earth

  • Say hello to perfect sun-kissed skin: Our self tanner transforms your skin from pale to a natural glow
  • Won’t turn your skin orange: If you have sensitive skin or are just plain pale, this is for you
  • Instead this tanner is filled with ingredients like organic aloe vera, shea butter, extracts and DHA
  • This vegan sunless tanning lotion is also certified cruelty free.
  • Men, women and even teens use our tanning cream and look like they have just returned from travel a beachy vacation spot.
  • Your satisfaction is our promise to you.
  • This tanning lotion gives you a gradual sun kissed glow without sunburns or signs of early aging from the sun.
  • Get your tan without sun damage: No sun needed here
  • Your skin will thank you: Perfect alternative to brands that sell chemical filled tanners containing artificial colorants and fragrances among other toxic ingredients
  • Love it or let us know: We know you’re gonna love what our self tanning moisturizer can do
  • Transforms even the most fair skin from “meh” to “marvelous” without any of those nasty streaks, orange color, blotches, or dark spots.

15. Face Self Tanner Tanning Lotion – Fair to Medium Self Tanning Lotion Fake Tan, Tanning Lotion Self Tanner Face Tanner, Sunless Tanner for Face, Buildable Natural Glow, Self Tan Sunless Tanning Lotion -Beauty & Personal Care

By Beauty by Earth

  • QUICK SELF TANNER LOTION: Delivers a natural bronze color in just a few hours
  • Using the exfoliating gloves & tanning mit will allow for even application.
  • Color is buildable and correct color selection will ensure you don’t turn into an oompa-loompa.
  • DYE FREE, TOXIN FREE: Beauty by Earth Self Tanners best sellers are made in the USA with clean vegan ingredients, certified cruelty free, and are some of the best tan lotion options on the market & about the closest you get to an organic self tanner.
  • For pale or fair skin, use the fair to medium
  • LOVE IT OR LET US KNOW: We think you will love this face tanning lotion and natural looking color it gives you
  • For olive undertones use Medium to Dark
  • As a family owned business, your satisfaction is our guarantee.
  • Use with the Beauty by Earth Self Tanning Mitt & Application Kit for best streak-free results
  • LIGHT, DARK, GRADUAL: We offer 2 different color options
  • MANY FORMATS AVAILABLE: Beauty by Earth Self Tanner comes in every format with the promise of clean ingredients: gradual tanning lotion, tanning mousse, spray tan tanning water, self tanning drops, face tanning spray, and face tanning serum.

16. L’Oreal Paris Skincare Sublime Glow Daily Moisturizer and Natural Skin Tone Enhancer Medium Skin Tones, Sunless tanning lotion, 8 fl. oz. -Beauty & Personal Care

By L’Oréal Paris

  • L’Oreal Paris Sublime Bronze Self-Tanning Glow: This daily moisturizer and natural skin tone enhancer for medium skin tones that gives you a healthy summer glow as you moisturize
  • Sun-kissed look: No need to expose skin to potentially harmful UV rays to get a gorgeous sun-kissed look; Achieve the look of tanned skin at home with L’Oreal Paris Self-Tanning products
  • Pair it with: Try with Sublime Bronze Self-Tanning Towelettes, convenient and easy to use towelettes for a streak-free, natural-looking tan; Individually wrapped towelettes make them perfect for use at home or on the go
  • L’Oreal Paris Self-Tanners: Our self tanners allow you to get a gorgeous, sun-kissed glow right at home; L’Oréal Paris sunless tanners are easy to apply and give your skin streak-free color, in lotions, mousses, towelettes, serums and mists
  • With daily use, Sublime Glow Moisturizer provides a healthy summer glow within 2 to 3 days; with continued use Sublime Glow Moisturizer gradually darkens and evens skin tone for a beautiful glow of summer all year round

17. Jergens Natural Glow Self Tanner Face Moisturizer, SPF 20 Facial Sunscreen, Fair to Medium Skin Tone, Sunless Tanning, Oil Free, Broad Spectrum Protection UVA and UVB, 2 oz (Packaging May Vary) -Beauty & Personal Care

By Jergens

  • SELF TANNING FACE SUNSCREEN – With Jergens Daily Moisturizer’s blend of nutrients and skin-tone enhancers, expect a beautiful, natural-looking facial tan within a week; Try going makeup free in 7 days.
  • FRESH SCENTED SUNLESS TANNING – Jergens Natural Glow self-tanning daily moisturizers will keep you feeling fresh with a light and fresh scent
  • FACE TANNER – Create a flawless, sun kissed fake tan with gradual, natural-looking color while protecting against the sun for fair to medium skin tones
  • DAILY SKIN HYDRATION – Simply use as your daily face lotion for long lasting moisture, smoothing on evenly to freshly cleansed face
  • SUN PROTECTION – Our lightweight Natural Glow moisturizer includes broad-spectrum UVA and UVB protection and keeps your skin hydrated

18. Jergens Natural Glow 3-Day Sunless Tanning Lotion, Self Tanner, Fair to Medium Skin Tone, Sunless Tanning Daily Moisturizer, for Streak-free Color, 4 Ounce -Beauty & Personal Care

By Jergens

  • FLAWLESS SELF TANNER – Create a flawless tan for gradual, natural-looking color before, or after, the beach
  • ACHIEVE HEALTHY-LOOKING SKIN – With antioxidants and Vitamin E, Jergens Natural Glow 3 Day To Glow Moisturizer features a blend of nutrients to boost moisturization for healthier-looking skin
  • FRESH SCENTED SUNLESS TANNING – Jergens Natural Glow self-tanning moisturizers will keep you feeling fresh with a light and fresh scent
  • DAILY SKIN HYDRATION – Simply use as your daily body lotion, smoothing on evenly before getting dressed
  • ENHANCE YOUR SKIN TONE – Formulated with a blend of skin-tone enhancers and antioxidants, our moisturizer helps provides streak-free color from hassle-free application within 3 days
  • Within 3 days, you can expect results

19. St. Tropez Sttropez self tan express advanced bronzing mousse, 6.7 fl Ounce -Body Self-Tanners

By St.Tropez

  • Item Package Weight: 0.281kg
  • Item Package Width: 5.511cm
  • Item Package Length: 4.597cm
  • Item Package Height: 19.710cm

20. Fair Skin and Face Self Tanner – America’s 20,000 Testimonial Famous Dave’s Moisture Tan Light 8 Fl Oz. Professional Tanning Lotion for Body and Face – Waterproof -Beauty & Personal Care

By Famous Dave’s Tanner

  • Dries to the touch almost immediately as it is applied to the skin
  • Creates a golden tan without the need for age-robbing sun or tanning bed exposure.
  • Fair Skin and Face Self Tanner with over 20,000 testimonials from satisfied customers
  • While developing into a natural looking bronze glow, bathes your skin in the rich emollients of Aloe Vera, Sesame, and Jojoba; which soften and add healthy moisture.
  • Famous Dave’s Self Tanner does not contain the frequently used ingredients that cause skin to turn orange in color.

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21. Bronze Tan Dark Self Tanner and Self Tanning Mousse For Fair to Medium Skin Tones Salon Quality Vanilla Scented Self Tanners Best Sellers (200 ml/ 6.7 oz) -Beauty & Personal Care

By Existing Beauty

  • ️SUN KISSED WITHOUT THE SUN DAMAGE: Do you love that bronzed and beautiful exotic glow, but are terrified of wrinkles, sun-spots, sun damage or worse… skin cancer? Then Bronze Tan is for you! Say goodbye to skin damage and hello to a new and tanner you.
  • Our cutting-edge formula will moisturize and hydrate your skin while giving you that stunning beach babe goddess look
  • ️SAFE FOR MEN AND WOMEN OF ALL AGES: This product is for everyone of all genders, skin tones and ages, from all walks of life
  • ️DELICIOUS VANILLA SCENT: Bronze Tan sunless tanner is infused with vanilla extract for a warm and sexy smell to compliment your beautiful new tan
  • This product will make you bronzed, beautiful, and confident to be whoever it is that you want to be.
  • This will completely wash off in the shower and it is NOT your actual tan
  • It will look like a completely natural sun tan and will last about 5-7 days
  • To avoid getting stains on your hands please use our deluxe self-tanning applicator mitt.
  • ️ATTENTION!!! Applicator mitt and tanning brush sold separately
  • From the male body-builder preparing for competition, to the young girl who just wants to look like a movie star
  • ️ALL-NATURAL INGREDIENTS: Bronze Tan sunless tanning mousse is formulated with only the highest quality natural ingredients
  • Your tan will be noticeable the next day and be darkest on day #2
  • The greenish/gray color you see after application is just the color guide to ensure smooth and even blending of the mousse
  • You will be sure to turn some heads and snap some necks with our one of a kind tanning lotion.
  • You can wear this product with confidence knowing that it makes you smell as good as it makes you look.

22. Sun Laboratories Tan Overnight Self-Tanning Lotion for Body and Face – Sunless Tan Golden Glow – Medium – 2 Pack 8 fl oz Bottles -Beauty & Personal Care

By Sun Laboratories by Giesee

  • Perfect for pale, light or medium skinned individuals.
  • IDEAL: Sun Laboratories has created a variety of sunless tanners including self tanning lotions, micro mists, foams and sprays made to be ideal for all skin types and provide men or women with a perfect tan and none of the sun damage
  • GLOW: Look like you just walked off the beach! Each shade of our sunless tanner sets quickly within three hours without the messy streaking or patchiness to gradually enhance your natural skin tone with an effortless, sun-kissed glow that lasts long and keeps skin looking bright and healthy.
  • SAFE: No more fake baked orange skin! Our sunless tanning product line requires no exposure to the sun or harmful UV rays from tanning beds allowing you to avoid any short term sunburns, long term damage or early skin aging while giving a healthy, long lasting tan.
  • To avoid discoloring palms, wash hands with soap and water immediately after use
  • EASY TO APPLY: Smooth evenly over face and body
  • Color is instant and will intensify in three hours
  • ALL NATURAL: Our lotions are made with natural, paraben-free ingredients like vitamin E, vitamin C, and aloe to provide you with a smooth, streak free, natural tan that leaves your skin looking flawless and feeling refreshed
  • Wait at least one hour after use before contact with water or bathing
  • Say goodbye to the self tanners with smelly odors and harmful chemicals!

23. Bondi Sands Everyday Gradual Tanning Milk | Lasting, Tanning Body Moisturizer Enriched With Aloe Vera and Vitamin E for Glowing Skin, 13.2 Fl Oz -Body Self-Tanners

By Bondi Sands

  • Enjoy a year-round tan with Bondi Sands innovative dual action Everyday Gradual Tanning Milk
  • Wait for milk to dry before dressing.
  • Enriched with aloe vera & vitamin E for healthy, glowing skin it glides on effortlessly for a long lasting, golden tan every time.
  • Apply tanning milk evenly onto clean, dry skin in a smooth, circular motion
  • This 24-hour hydrating body moisturizer features a cocoa butter scent while providing a gradual, bronzed tan.

24. L’Oreal Paris Sublime Bronze Self Tan Drops for Face, Hyaluronic Acid, Self-Tanning Facial Drops, Buildable Tan, Customizable Sun-Kissed Glow, Gradual Tan, Fragrance-Free, 1 fl oz Packaging May Vary -Beauty & Personal Care

By L’Oreal Paris

  • Immediately, skin feels fresh, smooth and moisturized; After one application, skin appears illuminated with a golden sun-kissed glow; Over time, streak-free tan makes your skin look well rested with a healthy glow
  • Our first fragrance-free self-tanning product made specifically for face and neck, for all skin types
  • Formulated with Hyaluronic Acid, a potent hydration-attracting molecule, it feels moisturizing for an added hydration benefit
  • Gradually build your desired facial tan drop by drop; Facial Drops are non-sticky and mix perfectly with your moisturizer or serum (excluding AHA or Retinol serums) for an easy application
  • For a lighter sun-kissed glow, add 5-7 drops to a dime size amount of moisturizer; For a deeper bronze glow, add 8-10 drops; Reapply daily until you love your tan; Add more drops to deepen your tan

25. Hempz Hempz yuzu & starfruit touch of summer moisturizing gradual self-tanning creme with spf 30 for fair skin tones, 6.76 ounce , 6.76 Ounce -Beauty & Personal Care

By Hempz

  • Subtle self-tanners help enhance skin’s natural color, tone, and radiance
  • Enriched with 100% pure natural hemp seed oil
  • Paraben-free, gluten-free, 100% vegan,THC-free

26. Self Tanner Mousse – Self Tan with Organic Botanicals, Tanning Foam Self Tanning Mousse for a Bronzer Sunless Tan on Body or Face, Dye Free Fake Tan, Vegan & USA Made (3.3 oz, Medium to Dark) -Beauty & Personal Care

By Beauty by Earth

  • You’ll be amazed at your natural bronze glow that appears just 4-6 hours later.
  • Say hello to a perfect sun-kissed glow: Our self tanner transforms your skin from pale to a natural glow
  • Love it or let us know: We know you’re gonna love what our self tanning mousse can do
  • This vegan sunless tanning mousse is also certified cruelty free.
  • This tanning foam gives you a gradual sun kissed glow without sunburns or signs of early aging from the sun.
  • Get your tan without sun damage: No sun needed here
  • Your skin will thank you: Infused with antioxidants, extracts and botanicals to hydrate and nourish
  • Quick drying with quick results: It’s simple…just pump this lightweight self tanning foam onto your self tanning mitt and buff away
  • Transforms even the most fair skin from “meh” to “marvelous” without any of those nasty streaks, orange color, blotches, or dark spots.
  • Your satisfaction is our promise to you.
  • Natural self tanner will minimize pigmentation and the appearance of stretch marks to perfect your skin

27. Beauty by Nature -Books

By Brand: Book Publishing Company

  • Used Book in Good Condition

28. St. Tropez Self Tan Express Starter Kit, Mini Self-Tan Set for a Natural Glow, Travel-Sized Express Bronzing Mousse & Tanning Applicator Mitt, Vegan-Friendly Self Tanner, Even & Natural Self Tan, 1 ct -Body Self-Tanners

By St.Tropez

  • Tropez Express Self Tanner Starter Kit, containing our best selling St
  • All the essentials you need to get started for a golden glow in just one hour with the St
  • Achieve a light, medium or dark tan in as little as 1 hour with this travel-friendly kit
  • With no fake tan smell, our easy to apply sunless tan delivers a streak-free glow with a smooth and even finish
  • Tropez Express Mousse and Luxe Velvet Applicator Mitt in a travel-friendly size
  • Apply with tanning mitt

29. COOLA Organic Sunless Tanner Gel, Self Tan Luminizing Face Compact, Piña Colada, 0.4 Fl Oz -Short Stories

By Coola

  • Item Package Width: 11.9cm
  • Item Package Height: 12.5cm
  • Item Package Length: 4.8cm
  • Item Package Weight: 0.912 kg

30. L’Oreal Paris Skincare Sublime Bronze Self-Tanning Towelettes, Streak-Free, Natural Looking Tan, 6 ct. -Beauty & Personal Care

By L’Oreal Paris

  • L’Oreal Paris Sublime Bronze Self-Tanning Towelettes: Convenient and easy to use, these Sublime Bronze Towelettes deliver a streak-free, natural looking tan; With enough self-tanner for one application, each towelette is perfect for at home or on the go
  • Sun-kissed look: No need to expose skin to potentially harmful UV rays to get a gorgeous sun-kissed look; Achieve the look of tanned skin at home with L’Oreal Paris Self-Tanning products
  • Sunless tanner: Formulated with Vitamin E and AHAs for a streak-free, natural-looking instant glow; Soft, smooth, sunless tan develops in 2-4 hours
  • L’Oreal Paris Self-Tanners: Our self tanners allow you to get a gorgeous, sun-kissed glow right at home; L’Oréal Paris sunless tanners are easy to apply and give your skin streak-free color, in lotions, mousses, towelettes, serums and mists
  • Pair it with: Try with Sublime-Bronze Hydrating Self-Tanning Milk, lightweight self-tanning milk gradually delivers an even, bronzed glow while softening and nourishing skin with moisture

31. Jergens Natural Glow Face Fair to Medium + Jergens Natural Glow Instant Sun Light Bronze -Beauty & Personal Care

By Jergens

  • PROTECTION FROM THE SUN: Our lightweight Natural Glow moisturizer includes broad spectrum UVA and UVB protection and keeps your skin hydrated
  • ACHIEVE A HEALTHY LOOKING TONE: With Jergens Daily Moisturizer’s blend of nutrients and skin tone enhancers, expect a beautiful, natural looking facial tan within a week; Try going makeup free in 7 days
  • FLAWLESS SELF TANNING: Create a flawless tan for gradual, natural looking color before, or after, the beach
  • With Advanced Color Complex, the airy mousse works with your skin’s natural tone to mimic results from the sun
  • Mousse formula is tinted so you can see where you’ve applied it, and it allows for precise, even application that dries in just 60 seconds
  • Instantly creates a flawless, natural looking tan, even when the beach is miles (or months) away

32. Neutrogena Build-A-Tan Gradual Sunless Tanning Lotion, Lightweight Self-Tanning Body Lotion for a Healthy Glow or Deep Tan, 6.7 fl. oz -Short Stories

By Neutrogena

  • Sunless tanning lotion allows you to control your tan for a shade that’s uniquely your own by applying more often for a deeper tan or less often for just a hint of color
  • 6.7-fluid ounce of Neutrogena Build-A-Tan Gradual Sunless Tanning Lotion for a buildable tan you can control
  • Its gradual tanning formula is lightweight and delivers sheer color with each application for a natural tan without the harmful rays
  • Featuring a light, fresh scent with a sheer color, our self-tanning lotion dries in 5 minutes after application and develops in approximately 2 to 4 hours for a sunless tan that’s easy to apply
  • Create a deep tan or a healthy-looking glow with this gradual self-tanning body lotion that is clinically proven to provide natural-looking color you can control

33. Coco & Eve Sunny Honey Bali Bronzing Bundle (Dark). All Natural Sunless Tanning Mousse. Instant Self Tanning Lotion with Bronzer, Mitt Applicator and Kabuki Brush. -Beauty & Personal Care

By Coco & Eve

  • Shower in warm water after 2 hours and gently pat skin dry
  • This lightweight mousse delivers an instant bronze glow that is fast drying and develops in just 2 hours to a long-lasting tan
  • Formulated with only the highest quality natural ingredients
  • CRUELTY FREE, VEGAN AND ALL NATURAL
  • EASY APPLICATION WITHOUT ANY TRANSFER
  • Use only a small pump to apply the tan to tricky-to-tan areas like the feet, hands, face and ears
  • Our Coco & Eve Sunny Honey tanning mousse is vegan, cruelty free, never tested on animals and toxin free made with all natural ingredients.
  • Our cutting-edge formula will moisturize your skin while giving you that stunning beach babe glow
  • Created using our unique Cellushape technology enriched with powerful natural antioxidants like fig, banana, papaya and cocoa to improve signs of aging.
  • No more biscuit smells! Get ready to rock that tan glow! A little goes a long way as each bottle has roughly 260 pumps and can last approx 10-20 full body tanning sessions.
  • ANTI-CELLULITE & ANTI-AGING WITH ZERO NASTIES
  • NATURAL LOOKING, SUN KISSED SKIN WITHOUT SUN DAMAGE OR CHEMICALS
  • Lightweight, non-sticky formula to be applied by hand in circular motions
  • Transforms your skin without any of those nasty streaks or blotches for a beautiful natural looking, golden glow with no orangey tones.
  • The world’s first 100% Natural DHA self-tan body treatment with full skin care benefits
  • You may also wish to sleep in it overnight for a deeper and longer-lasting tan as our tan doesn’t transfer! Comes with Kabuki brush and Mitt for even application.
  • Our Sunny Honey self tan has a tropical mango and guava fragrance that gives you the feel of an island escape
  • SMELL SO GOOD, YOU’LL WANT MORE
  • Infused with raw virgin coconuts, botanicals and amino acids to hydrate, blurs pigmentation and stretch marks to perfect your skin

34. + Lux Unfiltered No 32 Gradual Self-Tanning Cream -Beauty & Personal Care

By + Lux Unfiltered

  • Vegan
  • Gluten-Free
  • FREE from Parabens, Paraffins, Phthalates, Sulfates, & Silicones
  • Rosewood Scented
  • Easy to apply, no funky smells, no build-up, no sticky residue
  • Infused with shea butter, cocoa butter, and passion fruit oil
  • NO FILTER.
  • FAKE TAN
  • REAL YOU
  • Cruelty-Free

35. Self Tanner Tanning Spray – Sunless Tanner Body Mist Made with Organic Aloe Vera and Coconut Water, Bronzing Gradual Natural Looking Self Tan Spray for Body, Long Lasting Fake Tan (6oz, Fair to Med.) -Beauty & Personal Care

By Beauty by Earth

  • LOVE IT OR LET US KNOW: We think you will love this body bronzer tanning spray and natural looking color it gives you
  • DYE FREE, TOXIN FREE: Our best self tanner selection is made in the USA with clean ingredients, is vegan, certified cruelty free, and is one of the best clean self tanner spray options on the market.
  • For olive undertones use Medium to Dark
  • LIGHT, DARK, GRADUAL: We offer 2 different color options
  • Color is buildable and correct color selection will ensure you don’t turn into an oompa-loompa.
  • Use with the Beauty by Earth Self Tanning Mitt & Application Kit for best streak-free results
  • As a family owned business, your satisfaction is our guarantee.
  • QUICK TAN SPRAY: Absorbs and delivers a natural bronze color in just a few hours
  • For pale or fair skin, use the fair to medium
  • MANY FORMATS AVAILABLE: Beauty by Earth Self Tanner comes in every format with the same promise of clean ingredients: gradual tanning lotion self tanner, tanning mousse, face tanner, self tanning drops, face tanning spray, and face tanning serum.
  • Using the exfoliating gloves & tanning mit will allow even application.

36. COOLA Organic Sunless Tanner Serum, Self Tan Face Serum for Anti-Aging and Skin Care, Piña Colada, 1.7 Fl Oz -Short Stories

By Coola

  • FARM TO FACE: We believe in formulating our products with certified organic and non-GMO ingredients that follow sustainable farming practices, support local communities, and reduce the usage of pesticides that contaminate our bodies, waterways, and environment
  • NOURISHES SKIN: Argan Oil and Hyaluronic Acid nourish skin and help you look more youthful, radiant, and just a little bit bronzy
  • CERTIFIED ORGANIC INGREDIENTS: COOLA believes in healthy skin and suncare
  • ANTI-AGING: Plant Stem Cell Cultures help reduce signs of premature skin aging and create a sheer, lightweight face serum with anti-agers and gradual self-tanner
  • BEST FACE FORWARD: Our Sunless Tan Anti-Aging Face Serum gives you a natural-looking glow with the skin-protecting benefits of natural anti-agers and vitamins
  • Use for several days to achieve a soft, subtle tan, then continue applying daily if you want to keep up the effect
  • We use Ecocert Cosmos Certified Organic ingredients in our anti-aging face serum, to help protect you and the environment you live in
  • We choose the most innovative, scientifically advanced ingredients that are also as natural, organic, sustainable, and locally sourced as can be

37. stusgo Self Tanning Mitt Applicator Kit 4 in 1 -Exfoliating Glove,Tan Mitt Applicator,Tanning Back Lotion Applicators, Face Mitt for Tanner Lotion Streak Free Tan,Self Tanner Mitt Tan Applicator -Beauty & Personal Care

By stusgo

  • Easy to Wash: Once you’ve used, just throw it into the washing machine and dryer with your laundry
  • Besides, you can also clean it with mild soap and warm water and then dry.The handles are strong and will not break when being pulled back and forth, and you can even easily hang the applicator over bathroom shelf to dry
  • Due to its special non-absorbent materials on the back side, our applicators absorb very less lotion
  • (Not good for liquid tanner)
  • Durable : Our premium back lotion applicator easy reach is crafted from a durable & stretchable material with well-stitched on rope handles
  • Absorption and No Streaks :The surface of the back applicator is very confortable and soft, so the lotion is better held and does not drip easily
  • Fully re-usable and washable
  • self tanner mits help distribute tanning product for a more even, natural-looking finish
  • Made of high-quality micro-fiber cloth, the velvet fabric is soft & effective.
  • 4 IN 1 Tanning Mitt Set: Self tanning mitt kit includes 4 gloves, Our self tanning mitt set includes 1 Exfoliating glove, 1 Tan Mitt Applicator, 1 Mini Face Mitt, and 1 Back Lotion Applicator for Back, cover all the applicators you need when applying tanning lotions, no matter applys the details or your back, you can do it all by your self, achieve to the real self tanning!
  • The tanning mitt and back applicator will last longer if it be hand washed.
  • Multi use : sunless tanning mitt is amazing for all self tanning lotion, creams, mousses, oil, sunscreen, and sprays on the market including Millennium, Fake Bake, St Tropez self tanner, Skinerals, Jergens natural glow, Beauty by Earth, Tan Physic, Evagloss or any other
  • The edge of the applicator will less rub your skin to help you apply lotions evenly and smoothly
  • The lotion applicator band can easily last for a year and beyond
  • No streaks and stained hands.We recommend that you apply lotion as soon as possible to your back after pouring the lotion on this applicator

38. Coco & Eve Sunny Honey Bali Bronzing Self Tanner Mousse – All Natural Sunless Tanning Mousse | Instant Self Tanning Lotion with Bronzer and Skin Moisturizer (Dark) -Beauty & Personal Care

By Coco & Eve

  • Created using our unique Cellushape technology enriched with powerful natural antioxidants like fig, banana, papaya and cocoa to improve signs of aging.
  • This lightweight mousse delivers an instant bronze glow that is fast drying and develops in just 2 hours to a long-lasting tan
  • Transforms your skin without any of those nasty streaks or blotches for a beautiful natural looking, golden glow with no orangey tones.
  • Infused with raw virgin coconuts, botanicals and amino acids to hydrate, blurs pigmentation and stretch marks to perfect your skin
  • ANTI-CELLULITE & ANTI-AGING WITH ZERO NASTIES
  • You may also wish to sleep in it overnight for a deeper and longer-lasting tan as our tan doesn’t transfer! Psst, you may even use a fine-tipped brush or freckle stencil to make faux freckles!
  • Our cutting-edge formula will moisturize your skin while giving you that stunning beach babe glow
  • Our Sunny Honey self tan has a tropical mango and guava fragrance that gives you the feel of an island escape
  • Use only a small pump to apply the tan to tricky-to-tan areas like the feet, hands, face and ears
  • CRUELTY FREE, VEGAN AND ALL NATURAL
  • EASY APPLICATION WITHOUT ANY TRANSFER
  • SMELL SO GOOD, YOU’LL WANT MORE
  • The world’s first 100% Natural DHA self-tan body treatment with full skin care benefits
  • NATURAL LOOKING, SUN KISSED SKIN WITHOUT SUN DAMAGE OR CHEMICALS
  • Formulated with only the highest quality natural ingredients
  • Lightweight, non-sticky formula to be applied by hand in circular motions
  • Our Coco & Eve Sunny Honey tanning mousse is vegan, cruelty free, never tested on animals and toxin free made with all natural ingredients.
  • No more biscuit smells! Get ready to rock that tan glow! A little goes a long way as each bottle has roughly 260 pumps and can last approx 10-20 full body tanning sessions.
  • Shower in warm water after 2 hours and gently pat skin dry

39. Fake Bake Flawless Self-Tanning Liquid | Streak-Free, Long-Lasting Sunless Natural Glow For All Skin Tones | Black Coconut Scent | Includes Professional Tanning Mitt For Easy Application | 6 oz -Beauty & Personal Care

By Fake Bake

  • NATURALLY WORKS WITH EVERY TONE – Fake Bake products work for everyone, no matter what skin tone or type you have, because our ingredients work to enhance your skin’s unique pigment.
  • NEED A TAN TODAY? This tropical scented, non-sticky formula dries quickly for a beautiful, glowing tan that develops in about 4-6 hours.
  • Also includes a professional mitt to assist with your new glow!
  • WE PROVIDE THE TOOLS, YOU ENJOY YOUR TAN – Fake Bake has a built-in color guide so you can see where you’re applying the self-tanning product on your skin, ensuring streak-free application
  • FAST ABSORBING FORMULA – Because this isn’t a lotion there’s no moisturizer in the product which usually contributes to the length of drying time; lotions take longer to soak into the skin.
  • GET A TAN ON YOUR OWN TIME – Whether you need to apply on the go in the mornings, or you like to apply before bed and shower in the morning, the color stays completely natural and leaves your skin with a flawless glow.

40. Skinerals Self Tanner Sunless Bronzer Californium Natural and Organic Ingredients for Safe Alternative to Sun Tanning for Body and Face (8 Ounce) -Beauty & Personal Care

By Skinerals

  • This is a USA made cruelty-free, sulfate-free, paraben-free, aerosol-free, and vegan skincare solution.
  • PURE NATURAL BLENDS – Our bronzers contain antioxidants such as acai berry and fig extracts to help even out skin tone and reduce the appearance of blemishes and keep the skin looking youthful

Related Posts :

41. St. Tropez Gradual Tan Everyday Body Moisturizer, Light/Medium, 6.7 Fl Oz -Body Self-Tanners

By St.Tropez

  • Quick-drying and non-sticky
  • No self tan smell, with our mood-boosting fragrance
  • Ultra-hydrating for up to 48 hours with an even fade
  • Streak-free and easy to apply

42. Jergens Natural Glow Daily Moisturizer for Body, Medium to Tan Skin Tones, 10 Ounce Pump Oil-Free Daily Moisturizer Medium to Tan Skin Tones, 2 Ounce -Beauty & Personal Care

By Jergens

  • FLAWLESS SELF TANNING – Create a flawless tan for gradual, natural-looking color before, or after, the beach.
  • ACHIEVE HEALTHY-LOOKING SKIN – With antioxidants and Vitamin E, Jergens Natural Glow Daily Moisturizer features a blend of nutrients to boost moisturization for healthier-looking skin.
  • GRADUAL TANNING LOTION – Our Jergens Natural Glow Daily Moisturizer will gradually enhance and deepen your natural skin tone to provide hassle-free, streak-free color.
  • Leaves skin soft and fresh with uv rays protection
  • This lightweight moisturizer has broad spectrum uva and uvb protection
  • Launched by the design house of jergens

43. Miami Gorgeous Self Tanning Mousse LaPlaya Glow Instant Self Tanner Bronzing Mousse to Tan Skin Organic Ingredients Best Natural Self Tanner Satisfaction Guarantee 4.2 oz -Beauty & Personal Care

By Miami Gorgeous

  • Made of good for you ingredients perfectly blended will provide a rich, natural and perfectly looking tan
  • ORGANIC DHA – Miami Gorgeous LaPlaya Glow Self Tanning Mousse is a breakthrough in self tanner
  • Note that this self-tanner has pure vitamins and natural oils, leaving your skin perfectly tanned, smooth and streak free
  • The bottle contains about 10-12 full body uses
  • LaPlaya Glow Self Tanning Mousse will give you a golden glow and a soft skin you will definitely love.
  • Provides you with an instant natural bronze color that will make your body look stunning
  • Made in the USA – GLUTEN FREE, PARABEN FREE, NEVER TESTED ON ANIMALS, ECO CERTIFIED DHA.
  • SAFE TO USE – This self tanning mousse uses high quality ingredients that are safe for men and women and all skin types, even for the most sensitive skin
  • PREMIUM QUALITY –  Infused with Argan Oil and Coconut Oil this is the best self tanner on the market
  • Miami Gorgeous Sunless Tanner is the best tanner you have ever used.
  • Simply apply Miami Gorgeous LaPlaya Self Tanning Mousse
  • VERSATILE SELF-TANNER – Perfect bronze color is never streaky or orange
  • Formulated with Argan Oil, Vitamin A, C, D, Coconut Oil, Olive Oil, Jojoba Oil and Elderflower extract
  • Apply with tanning mitt or hands.
  • 100% SATISFACTION GUARANTEED! Our products are always backed by 100% Money Back No Question Asked Guaranteed!
  • Radiant Bronzing Complex gives you an instant bronze glow
  • This fast absorbing mousse formula gives an instant bronze to skin and dries quickly

44. VITA LIBERATA Advanced Organics Fabulous Self-Tanning Gradual Lotion With Marula Oil, 6.76 Fl Oz -Body Self-Tanners

By Vita Liberata

  • Item Package Weight: 0.28 kilograms
  • Item Package Width: 8.0cm
  • Item Package Length: 7.0cm
  • Item Package Height: 17.8cm

45. Face Tanner – Self Tan Serum w/Hyaluronic Acid and Organic Rosehip Oil, Self Tanners Best Sellers, Facial Sunless Tanner for Natural Sunkissed Glow, Fake Tan Moisturizer 2.0 fl -Beauty & Personal Care

By GOLDEN STAR BEAUTY

  • It helps you slow down skin aging, improve your skin’s tone and elasticity
  • It works as an unbeatable self tanning moisturizer, leaving your face perfectly tanned, with absolutely no fake tan smell and no streaks
  • TAKE EXCELLENT CARE OF YOUR FACIAL COMPLEXION: Apart from giving your skin the impressive natural sun-kissed tan, this sunless tanner deeply moisturizes, nourishes, and rejuvenates your complexion! The groundbreaking face tanner features anti-aging, deeply hydrating, and revitalizing properties
  • ️EASY AND HEALTHY WAY TO ACHIEVE A NATURAL SUNKISSED TAN: From now on, getting an even, enchanting face tan will be easy for you! By following the instructions from our brochure »HOW TO TAN YOUR FACE« you will be on your way to achieving the perfect natural golden tan
  • No oily feel, and perfect fade
  • If at any point over the next year you don’t love your self tanning product, contact us and we’ll give you a full refund.
  • As simple as that!
  • All you need is the ultimate facial sunless tanner giving you a striking appearance that will grab everyone’s attention!
  • ENJOY A PURCHASE WITH NO RISK: Order the best fake tan serum for face today and get ready for the greatest tan you have ever had
  • Our facial sunless tanning serum is paraben free, cruelty free, gluten free, vegan and dyes free
  • Unlike many self tanners best sellers it doesn’t turn your skin orange
  • COMPROMISE FOR NOTHING ELSE THAN THE BEST: Made in the USA under strict quality controls and featuring organic, USDA certified oil and extracts, vitamin B5, aloe vera, hyaluronic acid, and intense moisturizers
  • the ingredient that triggers sunless tanning).
  • NOTE: The original color of the serum can vary from light yellow to dark orange due to the active ingredient called DHA (i.e
  • MAKE YOUR FACE LOOK STUNNING: Our amazing self tanner for face will provide you with a luxurious golden bronze tan
  • It is non-comedogenic, so it doesn’t clog pores and cause acne.

Best Brands

Buying a product from a reputable manufacturer that provides high brand value is one of the most essential things. Based on my research, here are the top brands that make the best self tanner for fair skin.

  • Bondi Sands
  • St.Tropez
  • Jergens
  • Beauty by Earth
  • Unknown
  • Tan Towel
  • bipin
  • Botanic Tree
  • Fake Bake
  • L’Oréal Paris

The Buyer’s Guide

Although the aim of this list is to help you choose the best option for your needs. This guide shall help you make an informed purchase decision. Here are the few things to consider when choosing a self tanner for fair skin.

1. Features

There’s no point in purchasing a self tanner for fair skin that doesn’t solve your usage needs. Sometimes, even the best option wouldn’t have all the options you’d need. That’s why list down all your feature requirements and make sure that the option you’ve chosen comes with all of them.

2. Budget

Budget plays an important role, if it wasn’t for the budget, wouldn’t everyone purchase the most expensive option? However, before you decide the budget, I’d recommend you to make a list of features you’d need. In case a feature you need the most isn’t available in your budget range, then there’s no point in buying it, is there?

My advice is to make sure that the product has all the features you need then decide the budget. If a product you’ve chosen isn’t having all the features you need, then you should consider increasing your budget.

3. Value For Money

There are times when you shall come across various self tanner for fair skin that shall have all the features you need. However, the price difference shall exist. In a situation like this, it is recommended to value each feature and make sure that you’re not overpaying for a feature you wouldn’t use.

4. Brand, Customer Support, & Warranty

Purchasing a product from a reputed brand is very important. Not only does it guarantee high-quality build, but you also get much better customer support.

You should also make sure that it has a decent warranty, it is really helpful in case a product breaks down due to manufacturing defects. Also, repairs during warranty are generally free of cost (depends on service terms).

5. Individual Product Reviews

You don’t have to watch individual reviews of each self tanner for fair skin in this list. However, pick 2-3 options that have all the technical aspects according to your usage needs. Once you’re ready with it, go to YouTube/Amazon and look at video/customer reviews to make sure that the existing buyers are satisfied with the product.

The FAQs

Which is the best self tanner for fair skin?

According to my research, the COOLA Organic Sunless Tanner Serum, Self Tan Face Serum for Anti-Aging and Skin Care, Piña Colada, 1.7 Fl Oz is the best option.

Is Coola a reliable brand?

It’s one of the best brands, not only does it make the top-rated self tanner for fair skin, but it also is known for its exceptional service.

Which is the cheapest yet powerful self tanner for fair skin?

According to me, the Beauty by Earth Self Tanner Tanning Lotion – Medium to Dark Fake Tan Self Tanning Lotion for Body, Gradual Tanning Lotion Self Tanner for Natural Looking Self Tan, Sunless Tanner Tan Lotion is one of the cheapest options available and yet has all the features.

Are there deals going on?

A few of the options in our article are currently available for a discounted price. However, check out the product listing to find more information.

What brands should I consider when purchasing?

Based on my research, these are the top 5 brands: Coola, Sun Laboratories by Giesee, Coco & Eve, St.Tropez, and Unknown.

Should I buy it online or go to an offline store?

Shopping online comes with a few advantages such as discounted pricing, quick delivery at home. However, if you’re in a hurry or can find the product for a cheaper price in the offline market, consider visiting the offline store.

The Verdict

Choosing the right product isn’t easy and for many of them it could be a time consuming task. However, with this guide, my aim is to help you guys find the perfect self tanner for fair skin for your needs.

I’ve done a huge research to ensure that options I’ve listed are among the best. Like mentioned above, I also interviewed many experts to make sure that the enlisted models are high quality.

I hope that you’re able to find the right self tanner for fair skin for your usage. If you are still struggling to find one, feel free to comment below or contact me.

About the author

Jeff Lampkin

Jeff Lampkin was the first writer to have joined gamepolar.com. He has since then inculcated very effective writing and reviewing culture at GamePolar which rivals have found impossible to imitate. His approach has been to work on the basics while the whole world was focusing on the superstructures.