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Mar Hershenson joins us at TechCrunch Disrupt on how you can craft your pitch deck

Written by Jeff Lampkin

Pitching is the only most necessary ability a founder must refine to achieve success in constructing a startup. You possibly can’t appeal to a co-founder, teammates, clients or buyers with no well-crafted pitch about your product and imaginative and prescient, and so studying how you can pitch and talk successfully tends to be the primary gateway to early entrepreneurial success.

Whereas books and talks galore have been printed on pitching, the fact is that the artwork of the pitch deck is a consistently altering vogue. The pandemic final yr upended notions of how you can draft a deck, provided that founders needed to pitch just about on shared screens. As at all times, these aesthetics proceed to vary: VCs are busier than ever, seeing extra firms than ever, and must wade via ever extra decks of their quest to seek out the following startups to again.

As we enter a hybrid investing world with a mixture of on-line and in-person pitching, getting the pitch deck proper has modified once more — and stays simply as necessary as ever.

That’s why we’re excited to be internet hosting Mar Hershenson, the founding managing associate of Pear VC, on certainly one of our most perennially in style panels — Find out how to Craft Your Pitch Deck, which is able to occur on the Further Crunch stage on the all-virtual TechCrunch Disrupt 2023 developing this September 21-23.

Hershenson has been a longtime enterprise capitalist and has persistently invested on the founding phases of startups. She has backed IPO’d firms like Guardant Well being and DoorDash, in addition to startups comparable to Aurora Photo voltaic, BioAge and Department. Maybe most significantly, in our survey of founders final yr, Hershenson was one of many top-ranked VCs on the planet by way of founder suggestions.

The VCs who founders love probably the most

Her background is as a technical builder and entrepreneur. Along with nabbing a Ph.D. in electrical engineering from Stanford, Hershenson co-founded three firms earlier than heading into enterprise: Barcelona Design, Sabio Labs and Revel Contact.

On this panel, Hershenson will focus on what’s modified in the case of pitch decks in 2023, how she evaluates pitch decks in her day-to-day investing work, and whether or not and the way pitch decks evolve and broaden from first connection to last pitch assembly. We’ll even be taking questions from the viewers to make sure that we cowl all of the methods and techniques you’ve got questions on about this crucial ability.

So come be a part of Hershenson (and all of our different incredible audio system) at Disrupt 2023 on-line this September 21-23.

About the author

Jeff Lampkin

Jeff Lampkin was the first writer to have joined gamepolar.com. He has since then inculcated very effective writing and reviewing culture at GamePolar which rivals have found impossible to imitate. His approach has been to work on the basics while the whole world was focusing on the superstructures.